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Sony HDMI output olla Portable Audio video player undo in India?
Sony India plans to hike product prices
Consumer electronics major Sony India on Thursday said it will soon increase the prices of its products across categories to offset the impact of rupee's depreciation.
"With the weakening of the rupee, the company will raise the prices of its products. This will be done shortly," Sunil Nayyar, head sales, Sony India, told reporters here.
Sony India, which sells flat panel TVs (Bravia), digital cameras (Cyber-Shot), notebooks (Vaio) and smartphones (Xperia) in the country, ships the products from other countries.
Nayyar said the weakening of the rupee was affecting the company and the prices have to be raised.
"The rise will be a mild one and not be a burden on the consumers. The company will absorb the most impact," he said.
As Durga Puja and Diwali festivals are round the corner, the company plans to earn a revenue of Rs 400 crore during August to November period, 30 per cent higher than the last year's figure, he added.
Last year at the same time, the revenue earned was Rs 310 crore, he said.
Nationally, the company is eyeing a growth of 25 per cent. It will also increase the distribution network from 850 to 935 across the country, Nayyar added.
"Every second, every minute, every hour, every day it never ends, it never ends."
Sony introduced the Bluetooth Music Receiver BM10 at IFA last week as expected. The device can be seen as a companion device to the IM10 Miracast Wireless Display that we reported on yesterday. Instead of wireless video streaming, the BM10 excels at high-quality wireless audio streaming .
The Sony BM10 Bluetooth Music Receiver has two RCA inputs and a micro USB port to provide the power. It is designed to be connected to a stereo hi-fi system, from which a smartphone or other Bluetooth-enabled device can stream music to.
Sony says the source of music can be within 100 metres of the sound system, although this is only for hardware that supports Bluetooth Class 1. The BM10 supports the aptX codec for CD-quality streaming, Bluetooth 3.0 and includes NFC for easy pairing with compatible devices. We’ll bring you news on pricing as soon as we have it.
"Every second, every minute, every hour, every day it never ends, it never ends."
It was a matter of time before Sony introduced its own adapter to bridge streaming between the smartphone and the television, especially as it has pushed Wi-Fi Miracast screen mirroring since the introduction of the Xperia T/TX and V. The recently announced Sony Miracast Wireless Display IM10 will help to stream high-quality video over Wi-Fi.
The small box attaches to your television via a HDMI cable and needs to be powered by micro USB (included in the box). You can then use a Miracast enabled smartphone such as the Xperia Z1, Xperia Z Ultra or Xperia Z to share media wirelessly to a larger screen. This includes 1080p video using Wi-Fi direct. The IM10 is NFC-enabled so it can be connected to a Sony Xperia phone by simply touching the two together. There’s no price on the IM10 just yet, but we’ll keep you posted.
"Every second, every minute, every hour, every day it never ends, it never ends."