KOLLYWOOD (Tamil)

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Is item numbers turning cold in Kollywood ?


2011-10-11 11:38:22
Last Updated: 2011-10-11 11:43:30


An item number in commercial cinema, is still one of the hottest ingredients in Hindi mass commercial cinema after the mega success of “Munni” and “Sheila”.
However in Tamil cinema, there has not been a single hit item number which had the audiences in raptures.
Recently four films with item songs released- Vedi (Sophie Chowdhary), Vellore Maavattom (Meghna Naidu), Muran (Mukthi Mohan) and Aayiram Vilakku (unknown girl), Rowthiram (unknown girl). All the songs left you cold and not even one became a chartbuster!
Are audiences bored with item numbers? A prominent director remarked: “Earlier item songs were packaged as USP of the film, today it is just filler prior to the climax. In Vedi just before the climax action scenes suddenly the Sophie Chowdhary song was thrust into narration, there was no built up or introduction to the song. In the case of Vellore Maavattom the seriousness of the plot went haywire with Meghna Naidu's crass movements, which was in your face.”
A leading choreographer said in a television interview: “ The item song has to be a hit number. Earlier the music director, lyricist, choreographer, cameraman and the director used to sit together and chart out a story board for an item number. Today after the shoot of a film is over the hero and director thinks of bringing in a Bollywood girl to do an item number, which is thrust into the film. The audiences get bored and walk out either for a puff or to the canteen.”
Another reason for the declining popularity of item girls is that the heroine or the hero himself becomes does an “item song”, which becomes a highlight. Recently Mankatha’s “Macchi open the bottle” became a rage as it was done by Ajith and co on screen. Heroines like Shriya regularly do songs which look like item numbers. Sameera Reddy herself expressed a desire to do an item number!
Now all eyes are on Osthi item number to be picturised on Mallika Sherawat, Sonu Sood and STR. Will the song sung by LR Easwari and T Rajendran and tuned by Thaman click?

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King Khan meets the superstar


2011-10-11 17:00:21
Last Updated: 2011-10-11 17:11:17


Shah Rukh Khan who was in Chennai on Monday (Oct 9) for the Tamil audio and trailer launch of his RA.One, charmed the city.

At the launch everybody wanted to know when he will be meeting superstar Rajinikanth and thanking him for his cameo appearance in RA. One.
SRK and his team kept everyone on their toes as he wanted the meeting to be not in the full glare of the media.

The buzz is that on his way to the airport, the Bollywood Badshah met our superstar.
Later speaking to CNN-IBN at the Chennai airport SRK said: “I was happy to see Rajini sir full hale and hearty and healthy it was really nice to see him and convey regards of everyone in unit. I had a cup of
coffee with him, he gave me coconut water. I spent about half an hour to 45 minutes with him. He was cheerful and happy and he was wishing me luck for my film.”
SRK also added that the previous evening Latha Rajinikanth, had sent him dinner and they are such kind people, so he wanted to go and thank them personally​

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Sakthi's wedding on October 31


2011-10-11 12:40:22

Said P.Vasu: “I am overwhelmed by the love showered on me by my friends ...

Director P Vasu’s son Sakthi is marrying their close family friend's daughter Smriti at the Mayor Ramanathan Chettiar Hall in Chennai on October 31.

Sakthi has done films like Ninaithaley Inikkum and Mahesh Saranya Matrum Palar.
The wedding will be a grand affair and P Vasu’s friends in the industry will be attending it.

Sakthi at the moment has three films, Vanjikottai Valiban, Edho Seidhai Enna and Kalla Siripazhaga.

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Vettai confirmed for Christmas


2011-10-12 14:44:29


UTV Motion Pictures and Lingusamy’s Thiruppathi Brothers have firmed up the release date of their Vettai.

It will be a Christmas release likely on December 23, worldwide.
Vettai a multi-starrer with Madhavan, Arya, Sameera Reddy and Amala Paul is directed by Lingusamy and is an out and out mass family action entertainer.

The music of the film by Yuvan Shankar Raja is going to be launched in a big way in November.
The film revolves around two brothers Madhavan a cop and his younger brother Arya a jolly good ruffian and they fall in love with two bubbly sisters Sameera Reddy and Amala Paul.

The film set in Thoothukudi milieu promises to be a fun ride.

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Sundar C’s Masala in Kumbakonam!


2011-10-12 11:45:21


Sundar C is back to his core strengths, directing comedy films laced with action.

He is directing a new film with a catchy title Masala for producer and wife Kushboo and her banner Avni Cinemax.
Masala has a spicy star cast of young talented people like Vimal, ‘Mirchi’ Siva, Anjali and Bindu Madhavi.

The film will be made on a budget and completed in one single schedule.

Sundar is now in Kumbakonam scouting for new locations as the film is set in a small town.

Sundar is a comedy specialist and knows how to tickle the funny bone